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Tag Archives: Mobile Apps

Factors Affecting Competitive Pricing

Posted on April 9, 2015 | Categories: Uncategorized | Posted by: admin

Factors Affecting Competitive Pricing

If you are an entrepreneur or doing business for your organization, I am sure you will be quite familiar with ‘Competitive Pricing’.

Before we start discussing on the above headline, let me tell you something about ‘Competitive Pricing’.

These 2 words mainly specifies how a price of a product can be set, taking into consideration how the competition is charging. When the price of a product reaches a level where it becomes equal to its substitutes, then the question of competitive pricing arises.

Factors which affect Competitive Pricing are as follows:

  • The Product Factor:

Competitive Pricing depends on different styles of product, which includes:

  • Lasting distinctiveness: Products with lasting distinctiveness are ones that will always stand out from the crowd, such as medicines which are governed by patent laws.
  • Perishable distinctiveness: Products with perishable distinctiveness are unique in the beginning, but fall to medium distinctiveness after a period of time, this include popular technology products.
  • Low cross elasticity: Low cross elasticity specifies that the competitive pricing depends on the demand of the product in the market and it will vary if the demand rises or falls.


  • The Price Factor:

This Price factor will always help you distinguish your product with that of your competitors.

To decide whether you fit on the current price range, or if you should choose something outside of it, compare your product to those of your competitors.

  • The Economic Trend:

As we all know economy plays a very important role in shaping the price of a product.

It’s the economy which acts as an unavoidable factor that can influence the price competitiveness of different products and services. The different economic factors like taxation rate, labour cost, inflation rate, currency exchange rate etc, are the reasons why price competitiveness prevails in the market. This trend in economy will give a positive or negative mark on the company’s pricing strategy.

Tech Cusp is Insurance, HealthCare & Banking focused Technology Services & IT Consulting firm with sweet spot into Software Development, Mobile Apps, BI, Portal and System Integration. We at Techcusp firmly believe that the services which we deliver are priced accordingly so that as an entrepreneur you can get a competitive advantage over your competitors.

To know more about our offerings, feel free to reach out to us at

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iOS Developers by

Posted on February 2, 2015 | Categories: Apps, Mobile Apps | Posted by: admin

iOS Developers by


We are IT Services & Software Development firm based out of Jersey City, NJ.  Our iOS Developers have deep exposure & understanding of Insurance IT, HealthCare IT and Banking IT space. Reach out to us for our seasoned & domain rich IT Consultants; Developers & Software Engineers for short-term or long term Projects on FTE/W2/C2C basis.



Hard Skills


  • Agile development methodologies and working models
  • Building complex applications for iOS using Objective C / C++ with Cocoa and other frameworks
  • Building custom native user interfaces using the latest iOS programming techniques
  • Creating innovative, efficient, and scalable web/mobile based solutions
  • Delivering testable and quality code that can be rapidly deployed
  • Developing prototypes quickly
  • Evangelizing best practices around building mobile applications
  • Focusing on UI design principles and make apps work intuitively, without compromising on simplicity and elegance
  • Integrating with external and internal web services and interfaces
  • Multi-threading, memory management and caching mechanisms specific to mobile devices
  • Optimizing UI and application code for efficiency, reusability and performance
  • Possessing a love of mobile products and development
  • Redesigning and implementing new UIs for various products
  • Understanding web analytics, SEO, and social integration


Soft Skills


  • Demonstrated ability to understand industry issues and problems, relate them to clients’ needs, and propose appropriate solutions
  • Excellent interpersonal, verbal communication and presentation skills
  • Excellent project management skills and ability to manage multiple projects independently
  • Manage expectations of deliverables and timing
  • Possess supervisory skills and the ability to work on multiple projects.
  • Proficiency with Microsoft Office suite (Excel, PowerPoint, Word, Outlook)
  • Very Good communication skills – Interact with Project team and Business Representatives to understand the scope and purpose of the business process work stream


Why Techcusp?


  • American Firm
  • Attractive Pricing
  • Cutting-edge Technology Consultants
  • Deep Domain knowledge
  • Onshore/Offshore Delivery for scale & quality



Contact – Careers with  or


Dr Aradhana Khandekar

Partner – Consulting & Staffing

+1 914-703-1762 / 201.604.3480

Insurance IT | HealthCare IT | Banking IT | Staffing


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Mobile Apps Development by

Posted on December 4, 2014 | Categories: Mobile Apps, Website Development | Posted by: admin

Mobile Apps Development by



We are Web and Mobile Apps Development Company based out of Jersey City, NJ.  We never look at projects and implementations in a vacuum, but consults with clients to make sure it fits in with their overall strategic vision.


We can help leverage your brand in the exciting mobile frontier, and give you unprecedented access to your audience on mobile platform. Our extensive experience in mobile technology means that we can create a killer mobile marketing strategy for your iPhone and Android app development. Whatever your mobile app requirements, we can help to create a custom-designed and beautiful application that will be a pleasure to use, and be a powerful tool in your marketing arsenal. For business, finding the right iPhone apps developer could be a key factor to adapting their product to the marketplace and for the right audience.


Web and Mobile Apps Development by may include


  • Business software and excellent solutions for WM, Blackberry, iPad, Android, and iPhone.
  • Games as well as multimedia apps
  • Internet apps
  • Mobile client software
  • MDM
  • Porting web applications for your mobile platform
  • Productivity apps, utilities as well as solutions
  • Well-designed. We use a smooth and aesthetically pleasing UI, so that mobile site visitors can benefit from a flowing user experience.





  • Agile Methodology / MDM
  • Competitive Pricing
  • Consultative approach
  • Onshore/Offshore Development
  • Quality Delivery



About Techcusp




Contact us


Mihir Desai


Phone: +1 201.258.4704 / +1 646.479.9539

Insurance IT|HealthCare IT|Banking IT


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Software Development by Tech Cusp

Posted on November 29, 2014 | Categories: Apps, Software Development, Tech Cusp,, Uncategorized | Posted by: admin

Software Development by Tech Cusp


Tech Cusp engineers will convert your business ideas into cutting-edge IT software. Call us for:


  1. Application Development
  2. Agile Development
  3. Java Development
  4. Open Source Development
  5. .Net Development
  6. Enterprise Software Development
  7. Mobile Apps Development
  8. ISV Co-Product Development
  9. Offshore IT Development
  10. Cloud Development


Click here to Get a Quote


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Mobile Apps by

Posted on November 29, 2014 | Categories: Apps, Mobile Apps | Posted by: admin

Mobile Apps by


We design & develop Mobile Apps. For cost effective and scalable solutions, call / write to us for:


  1. Google Apps
  2. Apple Apps
  3. Tablet Apps
  4. iOs & Android
  5. MDM
  6. IBM Worklight
  7. Mobile Framework
  8. App Outsourcing
  9. Enterprise Mobile App Dev
  10. iPhone Mobile Apps

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Our Location


425 Washington Blvd.,
Jersey City, New Jersey 07302, USA

Phone: +1 201.258.4704
Fax: +1 201.604.3480

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